More initiatives of the Hamburg Kreativ Gesellschaft
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More initiatives of the Hamburg Kreativ Gesellschaft

Indie Pitch Workshop - A nice chat with the Grumpy Old Men

We are looking for ambitious Indie Studios based in Hamburg or northern Germany! The Grumpy Old Men give a few answers to the upcoming Indie Pitch Workshop 2019.

Wolfgang WalkMichael Hengst

Wolfgang Walk & Michael Hengst - Grumpy Old Men

  1. What does an indie studio need to have these days to be successful in the very competitive games market?

Wolfgang Walk: "A great, original concept, knowing who the players of such games are, as well as the knowledge and means to make these games visible to their target group.”

Michael Hengst: "And that concerns all points: They should know what they are doing! They should have plans:

A production plan -- When will what part be finished? Or: How long does the development take in total?

A financial plan (incl. cash flow planning, investments, cost overview) -- What does the development cost? What funding opportunities are there?

A Marketing plan -- at least considered approaches. It is *not* enough to say that you will announce it on social media!

A HR planning -- who is responsible for what?

A Plan B -- what happens if nothing happens as supposed?”

  1. Which mistakes can be avoided already with the publication of the first game?

Wolfgang Walk: "Think that a) a good game is enough, b) the market is waiting for you and c) there are no people out there who can advise you well."

Michael Hengst: "It's not bad if the team can't or doesn't know something -- but how can this gap be filled? And it also depends on whether the team allows consulting at all.

In short: teams overestimate themselves and the product and underestimate the effort.

  1. What general tips can you give for a successful pitch, what should the Indies pay attention to in their presentation?

Wolfgang Walk: "You have 3, maximum 5 minutes to make clear to business contacts how your game works, how it feels, and why it's awesome. Everything else is already details and can be explained afterward."

Apply now! https://forms.gle/us4m16gMWh1U5WmC8

News

Games Lift: Quick Start in Year 3

Wait – the third iteration of the Games Lift Incubator is already well underway. How is it going? Like clockwork. Bolstered by two years of experience, the program has had an intensive start. Fortunately, this time there also is a break coming up.

Road to Polaris: Apply until September 29

Polaris 2022 is coming up on October 28 - 30 with a three-day program and numerous key players and artists from the fields of gaming, e-sports, cosplay, and content creation. Gamecity Hamburg provides free physical booth packages for Hamburg-based studios, publishers, teams, and devs. Apply until September 29!

New round for school internship in Hamburg-based games companies in January 2023

During the "School Internship Games" in January 2023, 9th grade school students will learn more about job prospects in the games industry in Hamburg. They get insights into the games industry at the three Hamburg-based companies InnoGames, Goodgame Studios, and FISHLABS, as well as at the Hamburg University of Applied Sciences (HAW Hamburg).

Heart of Muriet: Kickstarter campaign online

Update: Cratr.games has already managed to secure an alternative financing within days after starting the Kickstarter campaign and therefore stopped the campaign already. Congratulations to Cratr.games on securing funding for the further development of their game! The demo for Heart of Muriet continues to be available on Steam.

Recap: Road to gamescom 2022

In 2022, the world's largest video games trade fair, gamescom, returned to Cologne under the theme "The Heart of Pop Culture." With our support program "Road to gamescom," Gamecity Hamburg enabled six indie studios from Hamburg to present their games at the Gamecity Hamburg booth at the beloved Indie Arena Booth. 

How to: Make the most of gamescom 2022

2022 brings back the first on-site gamescom in two years. For some new members of the industry this might be their very first visit at the biggest German gaming convention and one of the most important games events worldwide, while others might appreciate a quick refresher on what's going on at gamescom. It's big, it's crazy and it's a lot of fun! Let's take a look at how you can make the most of it as a business visitor.

Photo by Suzan Azakli

Display 2022 - Let's Take a Look

At the event Display 2022, the students from the Games Master at HAW Hamburg presented the games they have been working on for the past three semesters. We were impressed by the creativity and skill showcased by the teams and want to share a glimpse of these projects with you.

Guides to the Games Industry: Interview with Khai Trung Le from PocketGamer.biz

It’s time to bring another games business outlet in the spotlight! As part of our short article series on games B2B media, we are portraying major B2B outlets that are essential readings in the industry. Next up is PocketGamer.biz with their editor Khai Trung Le, who gives valuable insight into the mobile games business.

Hamburg at gamescom 22: Six Hamburg Indies at the Indie Arena Booth & more

The gamescom is finally back as a live event again! Of course we'll be there, too. Six indie developers from Hamburg will present their games at our booth at the Indie Arena Booth as part of the gamescom 2022 through our "Road to gamescom" program and numerous other companies from Hamburg will be at gamescom 22 as well.

Photo by Jenny Ueberberg on Unsplash

Influencer Guide Part Two: 8 Tips to Make Influencers Fall in Love With Your Game

Influencers can be an enormous help for developers and put your game on the map. With the tight connection to their community, they can turn a game into a hit. That’s why we are taking a closer look at the influencer scene in gaming in this series. This time we’ve compiled a short guide on how to get influencers on-board for your game.

Hamburg-based studio Tiny Roar releases XEL

Hamburg-based indie game studio Tiny Roar releases their sci-fi action-adventure XEL on July 12.

Games Lift 2022: These are the five teams

​​​​​​​Five teams have convinced the Games Lift awarding committee of the promising potential of their games projects with their pitch. They will start on September 12 with a three-month workshop and mentoring program with international industry experts, 15,000 euros in financial support and places in a Hamburg co-working space. Congratulation to all teams, and we are very much looking forward to seeing your projects evolve!

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