Data is the gold of the internet - but how is it generated and, more importantly, what happens to it in businesses? This is where Data Scientists come into play, taking on an increasingly important strategic role in both data creation and its analysis. They are the link between content creation and its use, e.g. when it comes to personalization or user testing. 

This is what the next edition of nextMedia.Starter, a series of events similar to Gamecity Hamburg's Game Starter, will be about.

The event will be held in German.