Weitere Initiativen der Hamburg Kreativ Gesellschaft
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Weitere Initiativen der Hamburg Kreativ Gesellschaft

Gamecity XP Boost: The Chinese Market for Games

Gamecity
5. Juni, 2025, 17.00 – 18.00 Uhr
China is not only one of the most populous countries worldwide, but also one of the largest markets for games. So how can indies tap in? Join us for our next Gamecity XP Boost Event with David Clark, Global Client Director at Arcus Key, helps Western companies answer those questions – and he shares his insights.

For indie game developers in the western world, the Chinese market for video games can seem equally attractive and difficult to enter. There's got to be something I can do with 1.4 billion people – but how to reach them? What should be considered in terms of localization, apart from translating store descriptions and in-game text? Which genres work well in China, and which don’t? What’s to be considered regarding sales platforms like Steam?

David Clark, Global Client Director at Arcus Key, helps Western companies answer those questions – and he shares his insights in this newest issue of the Gamecity XP Boost series.

Participants can ask their questions via chat. The event will be streamed live on the Gamecity Hamburg YouTube channel.

Watch the Talk on YouTube:

A bout Gamecity XP Boost:

The games industry is ever changing, inspiring new trends and opportunities. That means there is always room for learning something new and our XP Boost series is the perfect place to widen your horizons. In this event series we want to cover all sorts of topics and trends that spark the interests of indie devs, no matter how long they have been in the industry.

Past events can be re-watched here: https://www.gamecity-hamburg.de/events/#XP_Boost

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